Justin Bieber - Purpose review + giveaway!

Justin Bieber – Purpose review + giveaway!

It was April 2013 when I somehow found myself at a Justin Bieber concert. I wasn’t there voluntarily, I had to go because my friend wanted to meet ‘JB’ and I happened to be able to get wristbands. The day was filled with me being scared of teenage girls who nearly strangled me for the wristband and having to wait hours for a 1 second photo op with a bunch of strangers. I would be lying if I said I particularly enjoyed the show, but that was partly because I barely heard any of it because of the screaming.

I have never really been a Justin Bieber hater, I listened to some songs. Not whole albums though. My guilty pleasure has always been Boyfriend, which I knew all the lyrics to. I am still not ashamed of that fact. However, I was a bit tired of all the Bieber Fever at some point and the reports on some of his behaviour. When the Biebs slowly disappeared from the scene, I did not really put much thought into it.

Justin Bieber is all grown up

Cue two years later. I was listening to the radio and I heard this song called Where Are U Now? It caught my attention because it was really good. And I knew that voice. It took a while before I realised it was Justin, sounding a million miles from what he used to sound like. Later, radio would play songs like What Do You Mean? (Which means I now forever answer trivia questions with WHAT DO YOU MEAN?) and Sorry. I publicly admitted to liking these songs and as I listen to Purpose, his new album, I am quite surprised at how genuinely good it is. Basically this is the Biebs’ Justified (which was Justin Timberlake’s first solo album and transition from bubblegum pop to a more grown-up sound). It is officially no longer a thing to be ashamed of liking Justin Bieber when you are a fully-grown adult.

Sometimes I do wish that Justin would be a little less apologetic on the album. Some of it feels forced. It’s ok, Justin, we forgive you for your mistakes. You are all grown-up now. Just keep making good music and we are all good. So whether you are a true Belieber or a former Bieber-hater, it is recommendable to listen to this album and just let it carry you away. Because it is genuinely a good pop album, and that is what we truly needed in these pop days.

Until Friday when Adele is going to blow us all away.


I’m giving away 2 copies of Purpose. Comment on this post that you want it; and let me know your twitter name and email so that I can contact you! Winners will be notified on the 24th of November!



Article written by Ingrid

Ingrid is the twenty-something owner of The Sassologist, who loves everything that has to do with pop culture. While she is one of many who is in the process of writing a novel, she is also currently in denial over not being a witch. Her Hogwarts letter has yet to arrive. In the meantime she writes about pop culture and dreams about unicorns.

This Post Has 5 Comments

  1. Jemisfab Reply

    I absolutely love it too, but I’ve only heard it on Spotify so would love to win a copy 🙂
    I don’t even think he’s a guilty pleasure, his music is really good.

  2. Chloe Talla Reply

    Hello! Just like you, I really love his latest album! Like the feels of every song and every lyrics. He’s already matured for everything. I’m a belieber since 2012 and i hope you’ll give me this chance to own one of his album. Yes I’m a fan but I’m too broke to buy stuffs so yeah, I’m hoping to win! 🙂 Thank you so much for being kind! x

  3. Nushin Mash Reply

    I would love to win it!! 🙂
    I love Justin’s voice abd have a copy of Purpose in my hand would be amazing.
    My birthday is exactly on the 24th of November so it would be the perfect birthday present!
    My twitter @twobilliontimes
    Email: nushinma@yahoo.de

  4. Alma D'Anca Reply

    I’ve been a huge Justin Bieber fan since around 2012! I’ve loved every album since then, but can definitely agree that this is his best yet! I’ve listened to it many times online and would love to have a physical copy of this amazing album (and be able to listen to it in my car!) Hopefully I get the chance to win a copy!

    BTW–I’ve just recently found out about your blog when an article showed up on my newsfeed and I have to say that I love the topics you choose to write about and I love your style of writing! keep up the amazing posts! 🙂

    Email: adanca95@gmail.com
    Twitter: @adanca95

  5. Alyssa Reply

    Hi. I agree with your post. Haha! My friends and I refer to Purpose as the redemption album. The songs are great. Would love to win. Thanks for hosting the giveaway! 🙂

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